Mr. Karthick RV, Dr. J. Josephine Daisy. EMPIRICAL EVALUATION OF VOTER PERCEPTION AND ETHICAL SENSITIVITIES IN CONTEMPORARY POLITICAL MARKETING PRACTICES. JBM [Internet]. 2026Feb.25 [cited 2026Oct.26];12(1):47-2. Available from: https://www.ijrdobm.com/index.php/bm/article/view/6640